http://foodservice.chef2chef.net/foodservice-news/ Chef Resource for Chefs: Chef News, Foodservice News and Food News. en-us Thu, Jan 08, 2009 Chef News, Cooking, Foodservice, Food Service http://foodservice.chef2chef.net/foodservice-news/read_new654.html Los Alamitos, CA – As the doors opened to the 2006 PMA Foodservice Conference and Expo, inside the booth of Frieda’s Inc, quietly waiting to be discovered, were a cluster of multi-colored sushi rolls. It didn’t take long for these brightly wrapped pieces to become the talk of the event and soon booth number 233, home that day to Frieda’s Inc, the Original, Reliable and Inventive specialty produce company, became the place to be.... Wed, Jul 19, 2006