GIVE THE GIFT OF A “ HOLIDAY FROM THE HOLIDAYS”

Sara Lee Food & Beverage has teamed with best-selling author and celebrity chef Art Smith to announce the “ Holiday from the Holidays” contest beginning Nov. 2 on www.TotalMealsOnline.com.  Sara Lee Food & Beverage – which offers brands such as Sara Lee, Hillshire Farm, Jimmy Dean, Senseo and State Fair – will reward a deserving holiday hero with a personal visit from Smith, who will offer his expertise and holiday entertaining solutions while helping prepare a meal for the winner’s family and friends.

According to a survey conducted by Kelton Research, the average household expects to host approximately 14 guests in their home over the course of the winter holiday season, with the host spending more than four hours per day preparing meals such as breakfast, lunch, snacks and dinner in the days leading up to the larger holiday feasts. In other words, the season may be a vacation for some, but for holiday hosts it can be the busiest, most stressful time of the year. 

According to Smith, signs of this stress may appear in the prepared meals and put a damper on holiday festivities. 

“Having family and friends together is the most important part of the holiday season,” says Smith. “It doesn’t have to be stressful! I have partnered with Sara Lee Food & Beverage brands to share some of my favorite entertaining and mealtime tips for keeping the stress out of the kitchen and putting the fun back into meals.”

Sara Lee Food & Beverage encourages holiday hosts and food lovers alike to visit www.TotalMealsOnline.com  and in 200 words or less, nominate and explain why a special person in his or her life could benefit from professional assistance making this holiday season less stressful and more relaxing. The contest is part of an overall Sara Lee Food & Beverage brand portfolio campaign to offer busy families convenient “in-between” meal solutions that surround the traditional holiday feast.

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